For medical and dental practices

New-patient calls answered. Chairs filled.

We install the intake, reminder and recall system behind a busy front desk, so new patients book on the first call and existing patients come back on time.

Salt Lake CityBuilt and run in our own companiesFixed scope before we start
The problem

Where medical and dental practices lose work.

01

New-patient calls go to voicemail

Callers who reach voicemail during lunch or after hours book with the next practice that answers.

02

Recall and reminders run on memory

Hygiene recalls and treatment follow-ups slip when the front desk is busy.

03

Reviews are not asked for

Happy patients leave without a review request, while unhappy ones find the page on their own.

Your numbers

What the gap is costing you.

Monthly loss statement

Missed calls per month0
Jobs that would have booked0
First-job revenue lost per month$0
Lifetime value lost per year$0

Illustrative estimate from your inputs, not a guarantee: revenue opportunity, not verified lost profit.

The system

From first contact to booked.

We connect to the practice software you already use where its API allows (for example Open Dental, Dentrix, Eaglesoft, athenahealth), and we never move protected health information into tools without a signed business associate agreement.

12:18 pmCall missed12:19 pmText-back sent12:24 pmIntake form12:31 pmBookedDay beforeReminder sent

Illustrative timeline of the workflow we install. Times vary by business.

Proof from our own operating company

We run this system ourselves.

Every number below comes from Wasatch Cleaners, the operating company we own and run on this stack.

14,297local businesses mapped by the lead radar
244missed calls answered by automatic text
143jobs booked through the system
96review requests sent after finished jobs

Wasatch Cleaners production system · July to October 2026

Wasatch Cleaners homepage with instant quote, live
The same system, live at wasatch-cleaners.com
Wasatch Cleaners online booking, live
Booking priced against the rate card, card hold placed once
How we start

Three ways in.

01

Free teardown

$0
20 seconds

Score your website and get the three fixes worth the most enquiries.

02

Missed-call text-back

$950 + $195/mo
Live in 3 to 5 days

Missed calls answered by automatic text and routed to a person.

03

Full operating system

From $15k
2 to 8 weeks

Intake, quoting, scheduling, follow-up and reporting, connected.

Questions

What owners ask first.

Is this HIPAA compliant?

We scope every workflow for HIPAA: business associate agreements with each vendor that touches patient data, minimum necessary data in texts, and audit logs. Anything that cannot meet that stays out of scope.

Will it replace our front desk?

No. It catches what the front desk cannot: after-hours calls, lunch-hour overflow and recall lists. Your team stays in control.

Which practice software do you work with?

We check your system first. If it has an API or a supported integration we connect; if not, we design around it.

Who you work with

Talk to the people who build it.

No account managers in between. You speak with the founders, and the founders build your system.

Esther StowellCo-founder · business and creative
Benjamin InyangFounder · software and systems